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Hi, I'm Lauren!

Making sense of people, problems, and pixels.

Hi, I’m Lauren!

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Making sense of people, problems, and pixels.

How I work

Psychology first, pixels second.

I trained as a psychologist before I became a designer. I start with how people actually think and behave, and let the interface follow.

  1. 01

    Understand the person

    I start with how people think: what they expect, where they look, and why they hesitate.

    • Interviews
    • Usability testing
  2. 02

    Find the real problem

    I turn research into a clear problem and a few principles that guide every decision.

    • Synthesis
    • Journey mapping
  3. 03

    Design the pixels

    Then I design and test, from early flows to prototypes and scalable design systems.

    • Prototyping
    • Design systems
MSc Psychology and Language Sciences, University College London